Worth giving duckduckgo a try. Their search results are very reminiscent of the early 2010s Google. Lots of relevant results and they've improved it vastly over the past few years

Duckduckgo’s default search is just Bing with somehow a sillier name. As a long time Bing user it always amuses me to see reccs for ddg because you could just use Bing directly, skip the middleman, and for a time get a better experience. Though perhaps the joke is back on me that Copilot Mania is slowly making Bing’s default experience worse and I have been tempted to switch to ddg to have Bing without Copilot. But I also heard ddg is working on their own LLM projects because of course they are and why bother switching if nowhere is safe.

I think the big reason to use DDG is it anonymizes your searches so Microsoft (or Google) don’t track everything you search for. There has definitely been a level of “AI” creeping into it lately though that makes me sad.

Aside from the principal, what's the value to me in anonymizing my searches?

Bing is a source for DDG but they also have their own crawler and use some other sources too. Obviously there is a difference in presentation between DDG and Bing too.